A lot of us don’t pay attention to the makeup we wear on our eyes, but it can greatly impact our whole look! Not only does the right eye makeup make your eye color look brighter and more vibrant, but it can also make you look younger and more alert. You just need to know how to choose the right primer, eyeliner, mascara, and eye shadow based on your specific eye shape!
The best eye makeup will depend on your personal style, the time you have to get ready in the morning, and the kind of makeup you like to wear. It’s important to do some research and figure out what kind of eye shadow will work best with your personality, lifestyle, and coloring.
Step 1: Choose a Primer

First, you’ll need to decide which eye makeup primer is best for your look. Liquid-based primers are the most versatile and provide long-lasting coverage that’s perfect for minimal, natural looks. Cream-based primers also last long but can be heavy and crease, so they’re best for more intense or smoky eye shadow looks.
Gels tend to be lighter and do not crease as easily as cream-based primers, but they may not last as long as other types of eye makeup primers. They are a good choice if you like wearing light shimmer shadows or if you have oily skin. Because the oil content in gels helps seal the product on your skin better than cream-based eye makeup.
To make your decision easier, here are our favorite primers for each type: liquid-based: NYX Control Freak Eye shadow Primer cream-based: e.l.f Primetime Eyelid Primer gel-based: MAC Cosmetics Prep + Prime Natural Radiance Face Primer
Step 2: Choose an Eye shadow Palette

A classic question that often plagues women is which eye shadow palette to buy. The beauty of buying a more high-end eye shadow palette, though, is that the company has gone through the process for you. Choosing colors and textures that work well together so you can experiment with what looks best on your unique features.
So rather than spending hours trying to figure out which shadows will look best on your skin tone or eye shape. There are already plenty of winners already waiting for you in these palettes. In general, mid-range palettes give you the most variety in both color and texture. You may also want to take into account the type of job you do as this could determine how much wear your makeup gets throughout the day.
If you work in an office setting, powder shadows might be better because they’ll last longer. However, if you’re someone who wears eye makeup constantly (a makeup artist), the cream shadow might be better because they’re easier to apply.
Step 3: Choose Eyeliner

If you have lighter eyes, try a pencil liner that is a shade darker than your skin tone Your eyes will be more defined and will stick out more as a result. Use no eyeliner, though, if you have dark brown or black eyes. You want to let the darkness of your eye show through rather than create a competition with it with colors.
The perfect eyeliner is one that matches your skin tone. It may seem difficult at first, but there are a few easy ways to figure out what will work best for you! Firstly, decide on whatever look you want to create. Do you want dramatic eyes? Bold colors? Subtle shades? Second, do you want matte colors or shimmery colors? Finally, take into account what kind of day-to-day lifestyle you lead (office worker versus nightclub bartender).
Step 4: Choose Mascara

With so many to choose from, it’s hard to know which mascara is best for you. Here are a few questions you should ask yourself before purchasing a tube of mascara:
Do I like my lashes to be super-long and curly or more wispy and defined? Do I prefer waterproof or dry? Will I only use this mascara at night or during the day as well? What type of brush do I want (plush bristles, straight bristles, short bristles)? Do I need the product to volumize or lengthen my lashes? Which look am I going for (natural or dramatic)? What color would suit me best?
For example, if you want your lashes to be long and full without clumping together, then go with a fiber brush. If you want your eyelashes to stay curled throughout the day without losing their curl when they dry, then go with a waterproof formula. If you have sensitive eyes or wear contacts often, then avoid products that contain silicone ingredients because they can cause eye irritation.
Keep in mind that mascaras also come in different colors! Find out what color will work best for your skin tone by matching your makeup foundation. Pick a primer that matches your skin tone and buy it in the same shade as your face cream to make sure that everything blends seamlessly. To find out how opaque your mascara needs to be, simply apply one coat to each eye and judge how dark it makes your lash line appear.
If you think two coats will give you the desired result, then go ahead and apply two coats of mascara to both eyes! Mascara won’t affect the thickness of your lashes too much but using a lash curler beforehand may help them appear fuller.
Step 5: False lashes

Believe it or not, the quality of your lashes can dramatically affect the overall appearance of your eyes. Better yet, falsies will help make those peepers pop! For those on a budget, there are plenty of drugstore options that come in both a regular and waterproof formula. They come in various lengths and styles (i.e., individual strands vs. clusters).
As for care, be sure to remove with an oil-based makeup remover at night, and replace every three months or sooner if you notice any discoloration around the lash line. Here’s what to avoid: Get ready for clumps with brushes that have too many bristles per row. These will likely give you spider lashes instead of defined ones and just make them look messy.
Importance of Eye Makeup

Beautiful eyes are so important for catching the light and giving you an overall unique look. Investing in the best eye makeup can really change your appearance, whether you’re going for a natural look or a dramatic smoky eye.
Tips below will help you find the best colors, textures, and formulas in eye shadow primer, eyeliner, and mascara to match your unique style:
Eyes are like windows to the soul—make sure they shine!
If you love bright shades of pink or blues on your lids but don’t want them to fade as soon as you put them on your skin or look too harsh under natural lighting. Then think about using matte shadows with pearly or metallic sheens. With powders, try to use a brush rather than fingers because that helps ensure a more even application.
Creams usually have more pigment and staying power, but also take longer to dry down; it’s always better to blend out creams before they fully set if you want any sort of depth or definition at all. Use an eye primer before applying anything else so that the shadow lasts longer. For example, cream eye shadows will stay on much longer if paired with an eye shadow primer underneath.
A good rule of thumb is to use powder (matte) eye shadows when you’re looking for texture and definition and creamy (metallic) ones when you want a smoother finish that won’t crease as easily throughout the day.
Tips For Eye Care And Safety

1. Think about what type of eye shadow you want to wear. We suggest going to a makeup counter or department store and finding someone who can help you make the best choices based on your personal style. Remember to consider skin color too! Who says only fair-skinned people should wear pink eye shadow?
2. Eyeliner is used primarily in more conservative makeup looks and defines the shape of the eye. Be sure to use liquid eyeliner with an angled brush if you have unsteady hands because this will give the most precise line. Choose pencil eyeliners for quick and easy application.
3. Mascara is one of the easiest ways to define your lashes without adding anything else (other than a little bit of eyeliner). There are many different types available: waterproof, non-waterproof, volumizing, and lengthening – all with different levels of thickness and dryness. Pick what works best for you!
If you like being dramatic, go for big false lashes and dark black mascara. If you prefer natural-looking makeup, stick with just some mascara. And if you love variety and experimenting with new products, try using lots of different colors from various categories.
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